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Eminent SEO.com Monthly Newsletter Vol 2

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It’s our goal here at Eminent SEO to keep you in the know on SEO, marketing, social media and what’s happening in the Eminent offices.

SEO Roundup:

SEO and marketing tactics, tools and best practices can change daily! Over the last month, here are the main things we think you need to know in SEO:

google real timeGoogle Launches Google Analytics “Real-Time”
On September 29th Google officially announced an up and coming addition to Google Analytics called “Real-Time”. This will allow you to see what is happening on your site as it happens. They have only turned on the reports for a select few, so don’t be concerned if you don’t see it yet – in the up and coming weeks they will the feature out to everyone. If you can’t wait, you can sign up for early access here.

Long Tail Link Building – A Guidelong tail keywords
We’ve been pushing for long tail keyword phrases for YEARS – but sometimes it’s hard to convince clients of the benefits since the search volumes tend to be much smaller (but hey, aren’t we all more concerned about quality over quantity?). This guide dives deeper into the effects and “whys”. Want more? Our CEO, Jenny Stradling, wrote a piece about long tail phrases and Google Instant here: How Google Instant Is Changing Search

website checklistAn SEO Checklist for New Sites
Rand Fishkin of SEO Moz reviews his own new site SEO Checklist on their weekly video session called “Whiteboard Friday”. This information is for the SEO. Looking for a website checklist that is a little more basic? Check out the Eminent SEO New Website Checklist here. Don’t worry, we got you covered.

Social Media Roundup:

A LOT is happening in Social Media right now! Star Padilla, our Social Media Director, put together the top 4 Social Media highlights from the last month:

What’s New at Eminent SEO:

Over the years we have worked with many clients who wait all year for the end of year holidays and really rely on the holiday sales to help support their business for the rest of the year. If this rings true for your business, then we have a SPECIAL OFFER that is perfect for you!

Nothing helps boost your organic rankings and traffic quicker than a LINK BOOST! Utilizing your holiday specific keywords, we will boost your traffic in time for the huge influx in sales over the next few months.

Pick from these Link Boost Holiday Offers:
*New orders only

———–

Holiday Package #1

Embedded Content Links from Relevant Websites

  • 5 locations
  • 3-6 keyword links per
  • Unique, relevant content, written, optimized and hosted for you
  • Boosted with Page Ranking Links for guaranteed visibility
  • $800.00 per order
  • That’s 20% off normal pricing, every month you continue, we will allow the holiday savings to continue!

———–

Holiday Package #2

Mixed Social Platform Linking

800 links from a variety of social media, blog and “real-time” media locations, from:

  • Blogs
  • Squidoo
  • Directories
  • FaceBook
  • Twitter
  • Google +

$1000.00 per order

That’s OVER 20% off normal pricing, every month you continue, we will allow the holiday savings to continue!

———–

Holiday Package #3

Mixed Page Ranking One Way and Blog Review Links

  • One way links from SEO friendly websites across the web
  • Mixture of PR and type for diversity
  • 30-100 links per month

$800.00 per order

That’s 20% off normal pricing, every month you continue, we will allow the holiday savings to continue!

———–

Looking for a discount, but have a special request? Don’t worry, we will honor these discounts on custom link packages as well, just e-mail: sales@eminentseo.com or call us at 800-871-4130 (ext 1) to get started!

 

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Team Eminent SEO

Eminent SEO is an Arizona website services and strategic internet marketing company.

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Eminent SEO.com Monthly Newsletter Vol 1

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Welcome to the VERY FIRST EDITION of the Team Eminent SEO Newsletter…. YAY!

Since this is our first newsletter, we are still going to have some tweaking to do before it’s just right, so we welcome your feedback, ideas and comments here: hello@eminentseo.com (P.S. You can send us special requests for blog posts for the Eminent SEO Blog too!)

A Note From the CEO…

ESEO ScreenshotWe are so excited to announce the launch (finally) of EminentSEO.com !!! For the last few years we’ve been working our behinds off so we could provide you with a strong product and service fulfilled by a dedicated and knowledgeable team. We feel so blessed and grateful to have had the opportunity to work with 100′s of clients over the last few years while we were still developing the business and the website. And, a big thank you to all of you who supported these efforts (you know who you are)!

Please poke around the new site and get social with us on FaceBook, Twitter and all of our other social profiles (find the links on the Eminent SEO Home Page)…

We plan on publishing a monthly Team Eminent SEO Newsletter, which will contain announcements, what we are up to, links to important blog posts and fun updates about the Eminent SEO Monster.

We also plan on adding several blog posts a month to the Team Eminent SEO Blog, which will contain industry news, fun and useful marketing and social media tips and tricks, strategy, advice, Q and A’s and anything else we care to share.

Thanks for subscribing; we can’t wait to help you grow your on-line business! Happy Reading!

- Jenny Stradling

Let’s Talk SEO

SEO stands for Search Engine Optimization. The search engines are looking at a LOT of things, but one primary way to ensure your site gains authority and ranks for the keywords people are searching for to find your site – is to build links. So, we thought we would give you a few:

Link Building Tips:

*Tip: Use longer tailed and geo targeted keywords in your link building for better conversions!

It’s important to understand your client base and what they are searching for, but it’s more important to target keywords that will CONVERT than those with just the highest search volumes. Many times the long tail keyword phrases (think: “bankruptcy lawyer in Phoenix Arizona”) are much better for conversions than the root term (ex: “bankruptcy lawyer”) even though they have lower search volumes. Also, long tail keywords are generally much less competitive and therefore much easier (and less costly) to rank for!

*Tip: Use variety in your keyword selection to avoid an artificial backlink portfolio! (Panda Update says so!)

It’s always been important to target multiple keyword phrases and pages within your website, but after the Panda update it’s become even more important. Google is sophisticated enough to detect a pattern in the keyword usage. So, if you want to rank for an important term, use it – but also use similar supporting terms in a variety of ways to ensure Google doesn’t flag your new links as potentially phony. Example: Want to rank for “Nike Shoes”? Build links using terms like: “Buy Nike Shoes”, “Buy Nike Shoes Online”, “Discount Nike Shoes”, “Mens Nike Shoes”, etc

*Tip: Your links should come from many different types of websites for a more natural looking portfolio!

Sure, there are high quality sites, strong in the key elements that make it an ideal site for hosting your link (think: higher Page Rank, Aged Domain, Strong in Relevancy, etc) but if every link pointing to your site uses the “perfect” criteria, it actually creates suspicion with Google. Not everyone that would naturally chose to link to you would come from high quality sites. Mix it up and make sure there is variety in your backlinks. The more diverse, the more natural the link building efforts appear.

Need links? Just call us! We are awesome at keyword discovery, research and link building:800.871.4130

Let’s Talk Social Media

Our beautiful Social Media Director Star Padilla wrote up a nice blog post on Google+, the new Google Social Media platform:

You could say, Google+ is the ‘new’ hot social network to hit the web. I mean as of June 28, about 25million people have visited Google+. Here’s the breakdown by country, according to comScore:

  • 6.44 million from the U.S.
  • 3.62 million from India
  • Roughly 1 million from both Canada and the UK
  • 920,000 from Germany
  • More than 780,000 from Brazil
  • About 500,000 from both France and Taiwan

Read more here: The New Kid on the block : Google+

She writes a lot of good stuff… so why not read this one too? Commitment issues with Social Media? Keep the Romance alive!

Want more Team ESEO fun? Well, we created this daily little Blog here: Eminent SEO Think Tank

Brainstorming, informing, thinking out-loud, planning, testing, growing, asking, answering, random thoughts, employee stuff, pictures, videos, good ideas, notes, thoughts, links, references and maybe even a few jokes…

Have you noticed our cute little Monster? Get to know him a little better here: Monster Bio. And, help us name him by going to our FaceBook Fan page and taking the poll here: Help Name the Eminent SEO Monster Mascot.

See ya online!

Love,

The Eminent SEO Team

Team Eminent SEO

Eminent SEO is an Arizona website services and strategic internet marketing company.

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Commitment issues with Social Media? Keep the Romance alive!

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Know what your consumers are saying about you? It’s really the best and only way to maintain your relationships via Email, Facebook and Twitter. Granted, communication is key in a relationship, but don’t be quick to forget it goes both ways. Your consumers are listening to you, but are you listening to them?  If not, they’ll question what they are getting out of the relationship.  You don’t want to smother them, and or bore them for that matter. So reciprocate and quit making it all about you, all the time, and you may get some; retweets, followers, and subscribers that is!

Exact Target, a global Software as a Service (SaaS) provider, surveyed more than 1500 consumers and came up with a number of key findings

Email Key Findings:

  • 95% of US Online Consumers use email
  • 91% have unsubscribed to a company email
  • 18% never open email from companies
  • 17% of subscribers will delete or ignore email instead of unsubscribing or hitting the spam button
  • 49% unsubscribe because the content is boring or repetitive

Facebook Key Findings:

  • 73% of US online consumers have a Facebook profile
  • 65% of US online consumers are active on Facebook
  • 64% of Facebook users are “Fans” of a company
  • 51% of Facebook Fans of a company rarely or never visit a company’s page after liking them
  • 44% of Facebook Fans unlike a company because they post to frequently

Twitter Key Findings

  • 17% of US consumers have a Twitter account
  • 9% of US consumers who have created a Twitter account are active
  • 41% of consumers who have followed a company have stopped following them later
  • Twitter users are less likely to unfollow a brand compared to Facebook or email users (41% for Twitter, 55% for Facebook, and 91% for email)

 

Star Padilla

You could say I'm a chatter box with an eye for design. I'm what you’d call a digital strategist. Helping companies and individuals focus on making their businesses money while managing their social media platforms, content and audit their overall design/brand.

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