Vol. 36: Eminent SEO Celebrates 5 Years and More on the Google Penguin Update

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Eminent SEO is Celebrating 5 Years in Business!

anniversary
As 2014 comes to a close I am reflecting on yet another exciting year for Eminent SEO. It’s hard to believe that October 2014 marked 5 years since Eminent SEO started officially doing business. I won’t write another lengthy personal journey story like I did last time. This time will share with you our shining moments and exciting news.

What 2014 Brought for Eminent SEO:

New Employees:

employees
Every company loses some employee’s and this last year was no different for us. Of course we were sad to lose some of our favorite people, but not only did we hire some new team members to replace those that we lost, but we actually grew our team as well! We are super excited to be in growth mode as we go into 2015.

Meet the whole team here: //www.eminentseo.com/about/

New Website:

website

The idea of a new site was discussed long ago… but client work was always the top priority so we put off the daunting task for years. In 2014 we (finally) made it happen and we are so proud to have our new and improved site.

Read more about the changes and additions here: //www.eminentseo.com/blog/new-eminent-seo-website-live/

Max Swag:

swag

Max, our brand mascot, has been a symbol of the Eminent SEO brand since the beginning. He can be found on our website, our social platforms and even on our business cards. So many people took interest in him that we decided to turn him into his own product line we are calling “Max Swag”. You can find him on coffee mugs, t-shirts, cell phone cases and much more. As part of the new website launch we also made Max Swag available for purchase in our online stores. Who doesn’t want a cute sweatshirt with Max on it for the cold winter months?

Get your Max Swag here: //www.eminentseo.com/shop/

Eminent SEO Owners, Chris and Jenny, Have a Baby:

baby

Meet Camden Weatherall, the newest member to the Eminent SEO family. Born September 8th 2014 he is now almost 2 months old. It was a fun time, having the baby and enjoying my maternity leave with him. I am now back to work and enjoying my team again. A big thank you to all of our clients and the team for supporting us during this time. It’s not easy for the CEO AND the President to both leave for any amount of time, so we really did lean on the team a lot to make sure everything ran smoothly.

You guys ROCK!

Good to Know in SEO (RIGHT NOW)

Google Penguin 3.0 is Confirmed:

penguin

The on-going battle to rid the web of “bad links” continues. Penguin originally rolled out in April of 2012. Since the launch of the Google algorithm update there has been several updates, some smaller but some major changes. Penguin 3.0 rolled out on October 17th, 2014 and marks the next big refresh to the algorithm.

Although Google announced the roll-out in October, over 2 weeks later we are still seeing the impact the update has had on the web. It appears to be slowly rolling out which means how many sites have been or will be impacted is still to be determined. This is even more difficult to determine since Panda 4.1 is also still slowly rolling out as well as the Pirate update, creating overlapping algorithm updates.

pirate.

Thanks Google.

If you are concerned you have been hit or want to learn more, here is our last post on the subject: Penguin 3.0 Update Confirmed: Here’s What You Should Know

October Eminent SEO Social Media Roundup

If you’ve been following us you know how much we love social media. In fact, we love it so much we even have a whole site dedicated to it! (check it out here: Eminent Social Media)

Here is the latest social media roundup so you can relive October, because didn’t it go by too fast anyways?

“Every thought is a seed, if you plant crab apples, don’t plan on harvesting golden delicious.”
seed

“Content – The text, video, sound and graphics that make up a web page. Content is anything a website user can read, see or do.”
content

“Autumn the year’s last, loveliest smile. Are you enjoying the changing colors and cooler temperatures?”
autumn

“Clothes make a statement…Costumes tell a story!” Happy Halloween from Team Eminent SEO!
halloween

There were TONS of fun posts this month, too many to share. So, if you want more, check us out on your favorite social platform, or follow us on Instagram here!

October Marketing Blog Roundup

Personality Traits of a Successful Digital Marketing Expert [INFOGRAPHIC]
The Problem Solver. Creative Thinker. Listener. Learner. Leader… all marketing traits of a successful digital marketing expert. Learn why these traits are important in the digital marketing environment.

How to Prevent Getting Squashed by Penguin 3.0
Were you one of the many sites hit by the Penguin update? No? Good for you! Now, learn how to avoid getting hit in the future!

Penguin 3.0 Update Confirmed: Here’s What You Should Know
Google confirmed that Penguin 3.0 is slowly rolling out. What does this mean for website owners? Find out in our latest blog post.

8 Tips for Effective PPC Landing Pages
We know a thing or two about creating landing pages that convert! Get a few tips from the pros and reap the rewards!

How to Make a Boring Product Look Sexy
Look, let’s face it, not every product is that sexy… are you one of “those guys”? If so, don’t worry! Even a boring product can look sexy if you market it right!

See Ya Online!

Bye bye October. We are sad to see you go… but we are looking forward to the rest of the end of year holidays, decorating, parties and shopping! What does your family or business have in store for the final two months of 2014? Share with us in the comments below.

Until next time, see ya online…

Avatar for Jenny Stradling

Jenny Stradling

Owner and CEO at Eminent SEO in Mesa, Arizona. I started doing SEO and marketing in 2005. I'm a busy mom of four of my own and two step kids (and a grandbaby!). I owe my sanity to my partner in work and life, Chris Weatherall. I love sharing and engaging in business and marketing conversations, and I'm heavy into social media and blogging on these topics. I focus on quality, ethics, strategy, data and getting results. I work with a variety of brands and businesses with a special focus on addiction treatment marketing. I do this work because I care about making a difference.

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Avatar for Jenny Stradling

About Jenny Stradling

Owner and CEO at Eminent SEO in Mesa, Arizona. I started doing SEO and marketing in 2005. I'm a busy mom of four of my own and two step kids (and a grandbaby!). I owe my sanity to my partner in work and life, Chris Weatherall. I love sharing and engaging in business and marketing conversations, and I'm heavy into social media and blogging on these topics. I focus on quality, ethics, strategy, data and getting results. I work with a variety of brands and businesses with a special focus on addiction treatment marketing. I do this work because I care about making a difference.

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