Vol. 42: New ESEO Team Members, What Is Happening With Mobilegeddon

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Eminent SEO News

We are still expanding our team! We are excited to welcome Casey Hansen and Kayla Haskin!

Casey Hansen

Casey is the new Executive Assistant to our CEO, Jenny Stradling. She also is a Jr. Graphic Designer and has been developing the social creatives for Eminent SEO and Eminent Social Media as well as several clients.
Learn More About Casey

Kayla Haskin

Kayla is part of our Fulfillment Team and is helping manage the inventory, fulfill organic marketing orders and develop strategic website plans.
Learn More About Kayla

Good To Know In SEO: What Is Happening With #Mobilegeddon

Last month we notified you about one of THE biggest Google algorithm updates in years: #Mobilegeddon. So, now that it has officially rolled out how is it impacting search and mobile marketing?

Despite all of the buzz and speculation, the mobile friendly algorithm update has not been as significant as most of us expected. Google confirmed the algorithm update did indeed roll out on April 21st, 2015 and some noticed changes to their mobile rankings and traffic as early as the next day. However, most are saying that the shifts were really not notably different.

In this Search Engine Land post Danny Sullivan reviews the winners and losers of Mobilegeddon. This preliminary list identifies Reddit as the top loser, obviously they took a hit because the site doesn’t test as mobile friendly (what were they thinking?).

The good news for any “losers” is that there’s a pretty good chance you can regain your lost rankings within a few days if you just make your website mobile friendly. We know it’s not THAT easy – but, don’t say you weren’t warned!

April Eminent SEO Social Media Roundup

We’ve been having a lot of fun with Max and Meg. Check out some of our favorite social posts from the last month. Which one do you like best?

April Showers

YouTube

Hero

Believe

Apple Watch

April Blog Roundup

Each month we like to roundup our favorite posts from the Eminent family of sites. Below are the top posts from April 2015. As always, check out our blog for the latest website and marketing news, tips and how-to’s.

The Google Mobile-Friendly Algorithm Update Is Coming April 21st
Google announced its mobile-friendly algorithm update and gave the internet plenty of time to make their websites mobile responsive. Did you prepare your site? Still not sure what needs to be done? Check out this post to learn everything you need to know about Mobilegeddon.

How Seasonal Search Plays a Role in Your SEO and PPC Campaigns
Does your business have peak times during the year where sales are a lot higher? It’s important to understand seasonal search when developing out any SEO or PPC strategy because users are going to search a lot more during your peak times, so you want to make sure your business is visible. This could lead to adjusting campaign budgets and more. Learn more about seasonal search and how this plays a role in your campaigns.

Facebook Launches Scrapbook Feature
Yesterday Facebook started rolling out a new feature called “Scrapbook”. The feature serves as a handy tool for organizing all those baby (or pet!) photos and storing them in a dedicated, easy-to-access place. Awesome, right? Read our blog to get all the details!

How To Get The Most Out Of Your LinkedIn Profile
Are you happy with the way you are using LinkedIn? With more than 347 million users, LinkedIn is the most popular social network for professionals as well as one of the top social networks overall. However, without the right knowledge, it becomes just another time-sucking social network.

See Ya Online!

Don’t forget, it’s not too late to turn that outdated, non-mobile friendly website into a fully responsive site. We can re-design and/or re-develop your website so that it meets all of Google’s requirements and also enhances your user experience for higher conversions. Just call us for a quote: 800.871.4130.

Until next time, see ya online!

Avatar for Jenny Stradling

Jenny Stradling

Owner and CEO at Eminent SEO in Mesa, Arizona. I started doing SEO and marketing in 2005. I'm a busy mom of four of my own and two step kids (and a grandbaby!). I owe my sanity to my partner in work and life, Chris Weatherall. I love sharing and engaging in business and marketing conversations, and I'm heavy into social media and blogging on these topics. I focus on quality, ethics, strategy, data and getting results. I work with a variety of brands and businesses with a special focus on addiction treatment marketing. I do this work because I care about making a difference.

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Avatar for Jenny Stradling

About Jenny Stradling

Owner and CEO at Eminent SEO in Mesa, Arizona. I started doing SEO and marketing in 2005. I'm a busy mom of four of my own and two step kids (and a grandbaby!). I owe my sanity to my partner in work and life, Chris Weatherall. I love sharing and engaging in business and marketing conversations, and I'm heavy into social media and blogging on these topics. I focus on quality, ethics, strategy, data and getting results. I work with a variety of brands and businesses with a special focus on addiction treatment marketing. I do this work because I care about making a difference.