Volume 123: Quality Content is Key to an Effective SEO Campaign

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Volume 123: Quality Content is Key to an Effective SEO Campaign

Volume 123: Quality Content is Key to an Effective SEO Campaign

As a digital marketing strategist, it’s my job to make sure my clients invest into the right solutions. That means I need to consider which channels of marketing are the best to help them reach their short- AND longer-term goals.

Yes, I am an SEO, so naturally I suggest organic strategies. However, if a client needs quick wins and is qualified, we do supplement with paid ads. We have to keep in mind that pay per click campaigns can get super pricy, and unless funnels are built to capture the leads and nurture them through the buyer’s journey, they don’t add much long-term value.

SEO, on the other hand, provides a lot of long-term value and therefore becomes a bigger part of our solution when the goal is to gain more visibility with Google using strategies that and proven to produce a bigger ROI.

Effective Paid and Organic Results have Something in Common: Quality Content

The Google algorithm is accessing:

  • The meaning of your query
  • The relevance of the possible webpages
  • The quality of the content
  • The usability of the webpages
  • The context and settings

Quality Content

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How To Write a Popular Ranking Blog Post

How to Write A Ranking Blog Post

Following a specific approach to content writing can help you make the most of your content marketing efforts. Here, you’ll learn how to start a blog and create content that helps improve your online visibility. Can you actually sell your products or services without your prospects calling clickbait foul? We know you can. It isn’t rocket science… much. We’ll lay out the process, step by step.

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Featured Service: Content and Blogging Services

We can help

Our expert content writers have years of experience writing SEO-friendly web copy.

We understand that your business and industry are unique. In order to help us find your voice and speak directly to your audience, we encourage you to fill out our questionnaire. Note that our content isn’t just optimized for search engines. We know SEO doesn’t work unless users engage with the content as well. We write content that helps drives traffic and coverts visitors into leads and brand advocates.

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Marketing Tips and News

Google

Google launches new highly cited label in search and improved about results for rapidly evolving topics – This is to help searchers better understand if they should trust the search results displayed by Google.
Google MUM update: What can SEOs expect in the future? Is MUM Google’s next step toward becoming a purely semantic search engine? Learn what MUM could mean for the future of SEO.
Google Multisearch: A New Way To Search With Text & Images  Google multisearch is a new way to search the web using text and images in the same query.
New Google Attribute Helps Businesses Promote Sustainability Google now allows companies to appeal to eco-conscious customers by adding “recycling” to their business attributes.

 

Social Media

Elon Musk Buys Twitter – So What Now?– In a surprising turn of events, Elon Musk now looks set to become the sole proprietor of Twitter, after Twitter’s board met on the weekend to vote on accepting his $44b takeover offer.
Now’s Your Chance to Tap Into 2022 Instagram Trends Instagram is where these tastemakers are leading on the creation of culture, exploring new territories, and taking what already exists in unexpected directions.
TikTok Testing New Kindness, Safety Options  The platform released its Q4 2021 Community Guidelines Enforcement Report
LinkedIn Loses Latest Appeal in Ongoing Data-Scraping Case The ongoing saga of LinkedIn’s battle against data scraping is still ongoing.

Join the Creative Impact Team

Join the Creative Impact Team

As community and team, our mission is to use our talents and skills to power the brands and messages that will make the biggest impact.

We need people just like you to help make and share awesome and meaningful content.

Apply to join our creative talent network, connect with other artists and creators to help make an impact and earn for a cause!

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Ready for a Custom Marketing Strategy?
Call us for a free initial consultation
1.800.871.4130

 

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Team Eminent SEO

Eminent SEO provides strategic SEO campaigns with measurable results along with expert website design, development, pay per click, content and social media and organic website marketing. 800.871.4130.

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About Team Eminent SEO

Eminent SEO provides strategic SEO campaigns with measurable results along with expert website design, development, pay per click, content and social media and organic website marketing. 800.871.4130.

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